Logos & Branding
Logos & BrandingPrint my Project
Can you manage the printing of my project?
Yes. Some clients have trusted print vendors they already use and simply need print-ready files they can take to them. Or, when needed, we can manage the entire printing process for you, recommending vendors, obtaining quotes and seeing your project through to the finish. In this case, I’ll add a small print management fee to the project. You’ll pay the printer’s bill separately, which saves you money since you won’t incur mark-up charges.
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Branding Timeframe
How long does it take to complete a branding project?
Depending on the number of deliverables involved, it usually takes us anywhere from 1 week for a logo project to 3 week for a standard brand identity package with a few additional pieces of collateral.
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Compatibility
How do I know we’re a good match for each other?
Not to sound like we’re dating here, but compatibility is important. Take a look at our showcase and portfolio. Does it have the general style you’re after? You need a designer whose work matches the aesthetic you’re aiming for. You might love how a designer presents their work, or they have a great reputation, or you genuinely like them as a person. Designers can design in different styles, but their own unconscious preferences will act like a magnet pulling the design back to their sweet spot. Which hopefully is the reason you selected them in the first place.
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Design Process
How can I be sure I’ll like what you design?
At the start of your branding project, we’ll discuss your goals and establish a creative brief. This will set parameters and guide the design process. Since you’re involved in setting those parameters, you can be confident your brand identity will be something you love.
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Type of Files
What type of files I will be given?
You will be provided with all the files you will need to reproduce your logo with offset litho printing, on the web, in the office, on signs and just about any use you can think of. If you require any special file format in future, just let us know and we will send it to you for a nominal charge to cover expenses.
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Procedure
What is the procedure?
You will have an account manager and a lead designer who will discuss your project with you over the telephone, skype, whatsapp or email. If you have asked us to look at other companies’ brands we will research these on the web or check them out. We will then prepare an initial selection of prototype designs. These are intended to start a dialogue that will continue through a series of development stages to complete the design depending on the package you selected.
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How long?
How long does it take?
On average the whole process takes about a couple of weeks but much depends on how quickly you need it and how quickly you are able to provide feedback as we go along. If you are in a rush just let us know.
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Good Logo!
What makes a good logo?
Your logo should:
- reflect the brand values of your product or service
- differentiate you from your competitors
- be aesthetically pleasing
- gain recognition quickly
- be unique
- drives your sales
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Brand A Firm
How long does it take to brand a firm?
For the items we handle, it can take anywhere from a few weeks to few months. We typically get involved with:
- Logos
- Corporate Identity
- Websites and Blogs
- Search Engine Optimization
- Social Media
- Advertisements
- Brochures & Office Materials
- Signage
We can take care of anything that is digital or that needs to be printed.
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Branding
What is Branding?
Branding has many different definitions depending on which agency or marketing firm you speak with. At VirtualReality we believe that your brand is everything you place online and offline that has your firm’s name associated.
Think of it like this, a true brand used to mean taking a hot iron and putting it to the skin of an animal. That animal now had your companies mark (or brand). Today, we no longer use hot iron, but the idea is that your mark should leave an impression.
In short, branding can be your:
- Logo (it always starts with a logo)
- Tagline & Message
- Content & Content Marketing
- Website, Blogs and Anything Online
- Social Media
- Advertisements
- Email Signatures & Email Marketing
- Powerpoint Files
- Brochures & other Print Materials
- Signage
- In-Office Materials: Office Decor and Organization
- Personal Items: How you dress, how you interact with clients, how quickly you respond, how detailed oriented you are, how helpful, etc. These can all impact your brand too.
This means everything needs to be unified, look great, and nothing looks out of place.
Moreover, your brand should set expectations of what your firm is about and what you will deliver.
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Design Suggestions
Will you listen to my design suggestions or will you design on any fixed format?
The design suggestions will be provided by us after having a detailed discussion with you on your requirements. All the design suggestions provided by you will be taken into consideration and the then proper suggestions will be offered to you from our design team.
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Finished Final Version
How will I receive the finished products?
We provide final files prepared for whatever medium and specifications are necessary. If you’re not sure, we’ll work with you to determine the specifications need for your project.
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Ordering Print
Do you take care of ordering the collateral as well?
Many of our clients prefer we interface directly with the printers. We frequently provide this service for an additional service charge.
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Hourly or Project Basis
Do you charge on a per hour or per project basis?
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Logo & Branding
Can you design my logo and work on branding?
Yes, we sure can. Our skilled designers are not only brilliant at producing great looking websites, but they can design a unique logo and branding for your business too.
We can also do all kinds of print design logos, business creatives and identities & SEO/SEM too.