BACKGROUND
Standard Global Supply Private Limited Pune, India is a branch of the Standard group of companies which are based in Dubai, UAE and known in the Middle East region as specialists in Pumps, Industrial, Oilfield and Marine accessories, equipment and spare parts and fabrication services since 1986.
CHALLENGE
Standard Group was looking to move off their existing platform and redesign their website. With a focus on driving sales, they were looking for an updated, user-friendly design and layout, but needed help with the overall vision and execution. They needed a common denominator so their potential customers could navigate easily through the website and contact them by various means.
SOLUTION
VirtualReality created a dynamically-designed website paired with straightforward menu system, a direct search for products, and an interactive brand and product navigator. We streamlined and optimized the website for all devices.
RESULT
The Standard Group Directors were pleased with the final website because of the clean design, precise navigation, and mobile responsiveness which will ultimately elevate Standard Group’s position in the industry, market and increase brand engagement and trust.