Natural Roads
Houston, USA
Branding (Logo) | Corporate Identity | Marketing Collateral | Packaging | Domain | Hosting | Website
BACKGROUND
The future of Natural Roads is source and supply a wider range of 100% natural products with health benefits that can be easily integrated into our lifestyles and have long term benefits for our customers and their families.
CHALLENGE
Impact Printing Solutions, formerly known as Adamali M Lakerson. They felt their quality of work separated them from the rest, but didn’t have a marketing strategy in place. They explained they wanted to appeal to their target audience, but without a marketing strategy they can't, their brand needed attention as well.
SOLUTION
VirtualReality developed brand guidelines, detailing colors, typography, applications, and collateral that would best represent them in the market. A revision on the brand name as well as a clean and object oriented web presence that stand them out from the crowd. A new website was made that is easy-to-navigate along with background and history of the brand.
RESULT
The new logo system, a responsive new website that is mobile friendly, and thoughtful branding enhanced Impact's position in the marketplace and will eventually increase engagement and brand trust.
What they said....
Working with VirtualReality has been a joy. They really care about the success of my business, and have always been there to help with questions. We recently entered into health & fitness industry, and they built a nice website with custom shopping cart tailored specifically to our unique needs. In fact, they were able to accomplish what other companies could not, and did so at a very reasonable price. Not only that! they helped us with branding, packaging design & also printing of the packaging material & brochures. Hunaid Mithaiwala, CEO is incredibly knowledgeable, creative and easy to work with. I’m glad we found VirtualReality.
